BLACKPINK's Jennie: A Powerhouse in Fashion and Music, Named Among WWD's 50 Women in Power 2023
In a recent revelation by Women's Wear Daily (WWD), BLACKPINK's Jennie Kim has been recognized as one of the 50 most influential women in the world of fashion and beauty for 2023. This accolade places her alongside some of the most iconic names in the entertainment and fashion industries.
Jennie, the 27-year-old South Korean sensation, is the sole K-Pop idol to grace this prestigious list. She finds herself in the esteemed company of global celebrities like Selena Gomez, founder of Rare Beauty; Scarlett Johansson, founder of The Outset; the Olsen twins, Mary Kate and Ashley; and pop icon Rihanna, founder of Fenty Beauty, to name a few. The list also celebrates the women behind globally recognized brands such as Puma, Louis Vuitton, Nike, Chanel, and Versace.
Jennie's inclusion in this list is a testament to her significant influence in the fashion world. She was one of the last muses handpicked by the legendary Karl Lagerfeld for Chanel and has since become the face of Calvin Klein. Her collaboration with Calvin Klein in May reportedly amassed a staggering $6.8 million in media impact value (MIV). A single post she made about the brand's collection raked in $2.1 million in MIV.
Furthermore, Jennie's association with Chanel has been nothing short of monumental. She was part of two major campaigns this year: the Coco Crush fine jewelry in January and the Chanel 22 bag in March. Her presence at the Paris Fashion Week generated an impressive $4.5 million in MIV, accounting for 17% of the total MIV for Chanel's February show. Not to mention, her red carpet appearance at the Cannes Film Festival topped the Launchmetrics MIV list, generating a media impact value of $1.9 million.
WWD lauds Jennie as a "brand powerhouse that transcends genres." When asked about her fashion inspirations, Jennie shared her admiration for various eras, from the '70s to the '90s. On the topic of women empowerment, she emphasized the importance of recognizing one's worth and being confident in one's beliefs, especially in the entertainment industry.
In addition to her fashion endeavors, Jennie continues to make waves in the music world with BLACKPINK. The group is set to hold their "Born Pink" finale concerts in Seoul, marking the end of their sold-out world tour that began in October 2022.
This recognition of Jennie in WWD's Women in Power list underscores her multifaceted talents and her undeniable influence in both the music and fashion industries. As she continues to break barriers and set new standards, fans and industry insiders alike eagerly await her next move.