The China Europe International Business School (CEIBS) is widely considered as one of the most successful business schools in China. Considering its European roots, CEIBS is viewed by many experts as a testament to China's embrace of globalization, especially in the business education industry.
In a span of just a few years, the demand for Master of Business Administration (MBA) degree holders in China has grown exponentially. Aside from MBA holders, business-related qualifications within the region have also jumped. This demand has led local business schools to develop internationally accepted business curriculums rather than sending their students to the west. This locally developed business curriculums were also carefully crafted with enhanced cooperation with partners from around the globe.
One for the forerunners of the globalization of China's business school industry is Dipak Jain, the recently appointed European president of the China Europe International Business School. He took his postgraduate degree at the University of Texas in Dallas. He eventually became the dean of the Kellogg School of Management in Chicago.
Despite his apparent success in the west, Mr. Jain shifted his focus towards his homeland of India, along with its neighboring region. Back in Asia, Mr. Jain was recruited by the Sasin Institute of Business Administration in Thailand.
The China Europe International Business School, which was established in 1994, later adopted some of Mr. Jain's wisdom when it comes to teaching business courses. The strategy is to adopt globally accepted standards and implement it locally, instead of venturing to other countries in order to learn from their institutions. This particular strategy has seen major boosts when it comes to diversification, teaching, and research.
Across Asia, especially in the Pacific region, economies are growing at an unprecedented pace. This growth has spurred demand for business education, something that helped inspire the younger generation to travel to universities in Europe and North America.
Although Singapore and Hong Kong are two of the early adopters of this new strategy, it has become apparent that China is also embracing this globalized style of business curriculum. A testament to this is the success of the China Europe International Business School which has campuses in Switzerland and Ghana.
The Fudan University located in Shanghai is also looking forward to establishing campuses on the west coast of the United States and in Australia. Many observers noted that as China slowly embrace a more globalized economic standpoint, the country's business education system is also evolving into the same outlook.
