BLACKPINK, the globally renowned K-Pop girl group, is set to unveil their eagerly awaited new single, "The Girls," on August 23. This release comes after fans have eagerly anticipated new music from the group for nearly a year. Here's a comprehensive look at what to expect from this upcoming track:
Collaboration with Renowned Producer Ryan Tedder:
Ryan Tedder, the acclaimed singer-songwriter and frontman of OneRepublic, is the mastermind behind BLACKPINK's "The Girls." Tedder, who has previously crafted chart-topping hits for artists like Adele, Justin Bieber, and Beyoncé, recently teased the upcoming single on his Instagram. Given Tedder's track record, expectations are high for "The Girls" to be another massive hit.
Availability on Major Streaming Platforms:
Fans can look forward to streaming "The Girls" on major platforms like Spotify and Apple Music starting August 23. Ryan Tedder confirmed this in response to a fan query on his Instagram post.
Radio Airplay:
Beyond just streaming platforms, "The Girls" is also set to make waves on radio stations. Tedder hinted at the song's radio broadcast, suggesting a broader promotional strategy. While YG Entertainment, BLACKPINK's management company, hasn't officially confirmed this, Forbes has highlighted that radio airplay could indicate the song's potential as a standout hit.
Tied to a Gaming Experience:
The release of "The Girls" is intrinsically linked to a game titled "BLACKPINK: The Game." A teaser for the song, featuring animated avatars of BLACKPINK members - Rosé, Lisa, Jennie, and Jisoo - was unveiled on the group's YouTube channel in May. The track will serve as the official soundtrack for the game, which is currently available for download on Google Play and the Apple Store.
Forbes' Prediction of Another Chartbuster:
While the song's primary promotion is tied to the game, its potential radio exposure, as suggested by Tedder, could elevate its status in the U.S. market. Forbes has emphasized that for a song to maintain its momentum in the U.S., radio support is crucial. Given these factors, there's a strong possibility that "The Girls" could be another monumental success for BLACKPINK.
In related news, BLACKPINK is currently wrapping up its "Born Pink" world tour, which commenced in Seoul in October 2022 and has since witnessed sold-out shows.
