Rockstar's next Grant Theft Auto installment, GTA VI, could be dropping in 2023 at the earliest, and the timing is the most credible hint yet provided by the game developer's parent firm, which is Take-Two Interactive. The latter will reportedly go on a marketing spending splurge between 2023 and 2024, amounting to a whopping $89 million, per the company's latest SEC filing.

Such a huge promotional war-chest can only be earmarked for a major product release, which is a choice between Red Dead Redemption and GTA. The former, however, has just been refreshed in 2018 so a GTA VI commercial debut has to be the more obvious pick.

That's because the last GTA title was seen in 2013 so a push for the next serving has to be the top priority by Rockstar in the years to come. In the same SEC document, CNET said Take-Two plans to spend at least $150 million on game development activities starting in 2021, and the amount represents a significant step up from expenditures seen in the previous years.

To be clear, Rockstar has yet to drop a hint on the GTA release timeline but the financial figures coming from Take-Two could be solid indicators for what lies ahead as far as the next GTA title is concerned.

Now gamers waiting for a decade to get their hands on a new GTA adventure makes sense. By the time that GTA VI is out, both the PS5 and Xbox Series X should be fully prepared to take on the new title so it would be perfect timing for the release.

The word is GTA VI will be the best so far in the series and it is expected that Rockstar is working the title to perfection. It will be tons of work ahead so it will take time before wrap up, meaning a 2023 release plan aligns with the minimum expectations.

GTA fans can also expect a slight delay but the arrival should be no later than the first half of 2024, which is underpinned by Take-Two's marketing plan of drumming up awareness for the new product between 2023 and 2024.

In any case, Take-Two seems in no rush to deliver the latest GTA offering, chiefly because of how GTA V Online is doing so far. The game is generating an estimated revenue of $600 million for the company, and according to Venture Beat, it is a challenge for the gaming firm to ensure that this income will be sustained or exceeded when GTA VI becomes available.

As the same report stated, the plan to transition from the latest serving to the next Grand Theft Auto will be a huge task and certainly time-consuming. It might still be a long wait for the GTA VI release but it would seem that Rockstar is making sure the title is worth the trouble.