Luxshare Precision Industry Co., Ltd., a vital partner of Apple for over a decade, is gearing up for a significant expansion of its role with the tech giant. Chairman Wang Laichun revealed that Luxshare's involvement has broadened to include three models in the upcoming iPhone 15 series, with at least one being a Pro variant. The partnership, which initially started with a small team of 500 dedicated to Apple orders in 2011, has now ballooned to over 340,000 employees worldwide, illustrating the scale and depth of the collaboration.
The company's commitment to meeting Apple's demands is evident in its continuous expansion of production capacity. For instance, a new campus in Kunshan was established specifically for iPhone development and mass production, creating tens of thousands of jobs. Luxshare is not just about manpower; it has also heavily invested in automation to cater to Apple's sophisticated manufacturing needs. A central automation team of 4,000 works across various Apple products, deploying tens of thousands of precision automation equipment and tools.
In a landmark move, Luxshare confirmed that it would assist Apple in producing the Apple Vision Pro, an innovative head-mounted display device unveiled at this year's WWDC. This partnership on such an advanced product indicates Apple's deep trust in Luxshare's manufacturing capabilities. Apple's Vice President of Procurement and Operations in Asia, Cui Yushan, commended Wang and her team for evolving from supplying charging cables to now assisting in producing Apple's most advanced products.
Wang believes that the ability to choose clients strategically has been crucial. Partnering with industry leaders like Apple allows Luxshare to stay at the forefront of technology and market trends. She emphasizes the importance of adopting a client-centric mindset and fostering a company culture that prioritizes this approach. Apple, known for its high expectations for its supply chain, looks beyond product quality to encompass environmental performance and the overall skill and management level of the factories.
Luxshare is actively involved in Apple's China Clean Energy Program, committing to using 100% clean energy for products supplied to Apple. By the end of 2022, Luxshare's total rooftop photovoltaic installation capacity had reached nearly 55MW. The company also participates in Apple's Supplier Employee Development Fund Program, with approximately 17,000 Luxshare employees having taken part in various training and development initiatives.
Looking ahead, Wang is confident in Apple's continued industry leadership and Luxshare's role in facilitating upgrades in new materials, technologies, and products for Apple. The company plans to advance in automation, data analytics, and standardization to achieve smart manufacturing while continuously exploring new product technologies. As Luxshare gears up for Apple's Vision Pro and three iPhone 15 models, its journey from a modest partner to a pivotal collaborator in Apple's ecosystem is a testament to its growth, innovation, and commitment to excellence.
