Apple released on Monday, a slew of YouTube advertisements showcasing the advantage of iPad in terms of convenience and portability over the traditional tools of productivity. The 15-second clips seem to offer the notion that the tablet is the only thing you need to get your work done whether you are in the classroom, at the office, or even during a flight.
There were four ads, titled "Travel Simply," "Organized Notes," "Paperless Paperwork" and "All Your Stuff." Each of them follows the same format wherein an overhead camera moves briskly across a variety of chaotic settings before ending in a person using the iPad.
For example in "Travel Simply," the view pans across a row of passengers cramming their computer laptops on their small plane desk. The camera then shows at the end, the iPad user sitting comfortably, blissfully swiping on the tablet's screen.
The same message was conveyed throughout all the other three spots, suggesting that with the iPad, you'll be working on your tasks in a breeze.
Also heavily featured in the videos is the use of the Apple Pencil.
Check out the rest of the videos below:
The videos were initially released on the iPhone-maker's YouTube channels in Europe, UAE, and Singapore, while subsequently making its way to the US airwaves later on.
As noted over at Mac Rumors, two of the ads feature the sixth-generation iPad, which was unveiled at the tech company's education event in March. It was revealed that the upcoming tablets will be hitting the shelves with $329 price tag in the US with the Pencil support.
Prior to the release of the iPad ads, a 90-second video was aired. Meanwhile, it focuses on the FaceID. It shows a man in a time-critical situation being asked about the password he created that morning. Thanks to Apple's security feature, he was able to gain access to the banking app just by scanning his face on his smartphone.
