One day before their 3rd debut anniversary, BLACKPINK marked another significant achievement as one of their earlier hits, As If It Was Your Last, broke the 650 million views mark on youtube, proving yet again the strong following that Jennie, Lisa, Jisoo and Rose have on the streaming platform.
The achievement was unlocked only last August 3, meaning the girls managed to accomplish the feat in two years, one month and 11 days. As If Its Your Last is BLACKPINK's third MV to surpass the 650 million views mark after DDU DU DDU DU and Boombayah, Soompi reported. Other hits like Kill This Love is steadily on track to reach the same milestone as it already reached 524 million views as of this writing.
Meanwhile, DDU DU DDU DU, the most-streamed Kpop girl group MV on youtube is on track to reach 1 billion views as it recently broke the 900 million views mark. From the time the report was released, BLINKs have added another nine million views to the number and tirelessly stream the MV to support BLACKPINK.
It comes as no surprise that BLACKPINK's MVs are breaking records left and right. Apart from the global exposure to international fans because of their Your Area World Tour which brought Jennie, Lisa, Jisoo and Rose to North America, Europe, Australia, and Asia, widening their reach to more audiences, BLINKs, their official fandom is constantly promoting their music on various platforms.
As BLACKPINK's third debut anniversary is coming up this month, when they first released their Square One album which brought Kpop fans Whistle, and Boombayah. From then, BLACKPINK carved its niche in the competitive world of girl groups with their edgy sound and on-point choreography.
From group performances to individual projects, BLACKPINK's Jennie, Jisoo, Lisa and Rose have developed a strong following. Jennie was the first to come out with a solo track aptly titled Solo, while Jisoo has already debuted her acting chops in Netflix and tvN's fantasy series Arthdal Chronicles. Lisa is ruling the fashion scene and turned heads at the recent Paris Fashion Week as Hedi Slimane's latest muse. Rose's powerhouse vocals, on the other hand, is earning predictions that she will be the next top vocalist in Korea.
BLACKPINK Bar, who are fans from China, are planning to stream BLACKPINK's videos across China's main cities Beijing, Shanghai and Guangzhou and even New York's Times Square Billboard.
