Taylor Swift is willing to do everything to earn the masters of her hit songs after her feud with the music executives Scooter Braun and Scott Borchetta. The famed pop star is now considering of building her music label as she reveals her struggles to own her own music.
In an interview with Billboard, the 30-year-old star said that artists needed to think about how they handle their master recordings after what happened to her. She went on to say that she spent 10 years trying to acquire her songs' masters outright but to no avail. After she got the opportunity to do so, she didn't want any singers to experience the same.
Earlier, Taylor Swift aired her sentiment on social media about Scooter Braun and Scott Borchetta, not allowing her to perform her old music at American Music Awards. At the time, she wanted to celebrate her Artist of the Decade award by singing a medley of her hit songs. She was also blocked from using the said melodies on her Netflix documentary that would chronicle her career.
The hitmaker added she is willing to pay so much to own her music. "Anything to own my work that was an actual sale option, but it wasn't given to me," she explained.
Taylor Swift announced her plan to record and release all of her old songs again in 2020. However, that is if she will be contractually allowed to do so and given the right to her music.
She hoped for her music to live on, to be in the movies, and commercials. But behind all of these reasons, all she wanted was to own it. "It'll feel like regaining freedom and taking back what's mine," she continued.
Meanwhile, Taylor Swift admitted that she was considering starting her record label. However, Metro Online noted that she was still waiting until she had the time to give it her all. She knew that if she would do it, she had to make it with all her might, especially that she would be holding someone else's career in her hands. With what she had been through with Scooter Braun, she revealed that she knew how it felt when someone wasn't generous.
Taylor Swift accused Scooter Braun and Scott Borchetta of "bullying" her when they bought her label. She also said that they were trying to stop her playing her old songs, which Braun already denied. If she had her label, the award-winning singer would have all the rights to her songs, and it would automatically belong to her.