Adidas, in collaboration with football icon Lionel Messi, is set to release a special edition of the renowned "Messi" Samba sneakers, stirring excitement in the sneaker community. This anticipated launch, scheduled for January 2024, marks a significant addition to the longstanding partnership between Messi and Adidas, a relationship that has flourished for over fifteen years and solidified through a lifetime deal.
The revelation of this upcoming release was initially leaked by FootyHeadlines.Com, coinciding with the first anniversary of Argentina's victory in the FIFA World Cup final in Doha, where Messi led his team to triumph. While the design details of the new "Messi" Samba remain a closely guarded secret, there's speculation that the sneakers will feature the iconic white and sky blue color scheme, emblematic of Argentina's national flag.
This launch is reminiscent of the "Messi" Samba released in 2012, a model that showcased a primary white design accented with sky blue on various parts of the shoe, including the tongue and stripes. It also featured Messi's personal logo and name emblazoned in gold, alongside a football motif, distinguishing it as the "Adidas Samba OG Messi." Whether the 2024 edition will echo this design or introduce a fresh aesthetic remains a topic of anticipation.
The Adidas Originals Samba shoes, a mainstay in the brand's lineup, boast a rich history dating back to their inception in 1949. Originally created as a tribute to the Brazilian Samba and Carnaval, these shoes were launched in anticipation of the 1950 World Cup in Brazil. Over the decades, the Samba's design has undergone numerous reinterpretations, maintaining its status as a beloved Adidas style for over 70 years. Adidas describes the Sambas as favorites among athletes for their reliable traction and robust, reinforced T-toe design.
The upcoming "Messi" Samba release aligns with a surge in football's popularity in the United States, where Messi has recently made a significant impact. Following his illustrious tenure at FC Barcelona and a stint with Paris Saint-Germain, Messi joined Major League Soccer's Inter Miami CF, elevating the league's profile and contributing to skyrocketing ticket prices. The timing of this Adidas launch is strategic, capitalizing on the heightened interest in football in the U.S., where Messi's influence continues to grow.
Messi's recent achievements have been monumental. Apart from his World Cup victory, he played a pivotal role in Inter Miami CF's triumph in this year's Leagues Cup, their first-ever trophy. November saw Messi clinching his record eighth Ballon d'Or, adding to his impressive list of accolades. Despite Inter Miami's failure to qualify for the postseason, anticipation is building for Messi's first full season with the club, promising an exciting year ahead.
