The decision by Prince William to bring a crisis-management specialist into his professional circle has triggered intense online speculation, underscoring the strain facing the British monarchy as it navigates overlapping reputational, health and institutional pressures.
According to the Daily Mail, the Prince of Wales has hired Liza Ravenscroft to assist with public-relations matters at Kensington Palace. The paper reported that the appointment reflects sustained reputational fallout linked to Prince Andrew and renewed institutional strain following recent health concerns involving King Charles III and Catherine.
Ravenscroft is described as "bulletproof sunshine" and is known for advising public figures during periods of heightened scrutiny. Her reported professional brief includes resolving issues "as quickly as possible with minimum dents," often in cases that reach front-page prominence, according to descriptions of her work cited in coverage of the appointment.
Her background has drawn particular attention because of the nature of her specialty. Ravenscroft's work typically involves managing crises ranging from boycott campaigns and ethical risks to sexual allegations and security concerns, with an emphasis on limiting long-term reputational damage. The palace has not disclosed the precise scope of her role or tied the hire to any single issue.
Instead, officials have framed the appointment as part of longer-term reputation management at a moment when the monarchy is confronting multiple challenges simultaneously. Those include lingering scrutiny over Prince Andrew's past associations, the King's cancer treatment, and the Princess of Wales's ongoing absence from public duties.
Despite those explanations, online commentary has moved in a different direction. Social-media users, particularly on TikTok, have speculated that the crisis-management hire reflects an alleged separation between Prince William and Catherine, claims for which no official confirmation exists.
One widely circulated video shows Prince William stepping off a helicopter with Prince George and Princess Charlotte as snow falls, with dogs visible and a man believed to be security leading the group. Commenters focused on the children carrying large bags, despite the absence of contextual information about the trip.
One user wrote, "Even the dogs know the drill, it's William's week with the children," claiming the bags indicated overnight stays. Another commenter referenced a past remark by Prince William about Princess Charlotte reacting emotionally to his beard, writing, "That's when I knew that William didn't actually see his kids on a daily basis."
A separate post asserted, "Here are Charlotte and George captured arriving by helicopter at Kensington Palace with their overnight bags," describing the situation as co-parenting and alleging that the children move between homes.
