Its been an eventful weekend for BLACKPINK after they concluded their successful three-night concert in Bangkok but now, concerns are being raised by fans over the plagiarism of the group's DDU DU DDU DU MV by KFC China in their latest advertisement.
BLINKs in China have sounded the alert on the blatant similarities adopted by the KFC ad for their new product, Queen Mojito and called out the international franchise for plagiarizing the concept of the DDU DU DDU DU MV, All Kpop reported.
Netizens posted screenshots from the DDU DU DDU DU MV and compared it directly to the KFC advertisement as they pointed out that the only thing that was different from the two images were people. BLINKs said that KFC was tapping into BLACKPINK's popularity by appropriating the group's concept without paying for royalties.
"This is no longer a suspicion. From the style to the background in this commercial film look identical to DDU DU DDU DU. KFC has plagiarized," a Chinese netizen commented online.
Because of the similarities of the two videos, Twitter user TYeJiang even spliced the two clips together to point out the identical presentation.
@kfc china new ad copy #blackpink MV pic.twitter.com/6EcA2zcMTm — TYeJiang (@TianYJiang) July 14, 2019
YG Entertainment has yet to release an official statement on the suspected plagiarism of the BLACKPINK concept. The agency is also expected to comment on whether it will take legal action against KFC China for appropriating the DDU DU DDU DU MV in their promotion.
Meanwhile, BLACKPINK continues to prove its relevance and selling power as GAON recently released their chart data for the second quarter of the year. While Jennie, Lisa, Jisoo and Rose's Kill This Love EP was released in the first quarter, the girls maintained their strong sales in the charts in the second quarter of 2019.
According to the GAON report, BLACKPINK still made it to the Top 5 ranking in terms of album sales for the second quarter with a fourth place finish, selling 275,932 copies for the period. For digital album sales, Jennie, Lisa, Jisoo, and Rose also finished strong at eighth place in the Top 10.
Gaon has reported an increase in the album sales from the second quarter of 2018 to the same period in 2019 by 47.3 percent, crediting the amazing music and the healthy competition among artists for the rise in the sales. From 6,196,100 in 2018, there were 9,124, 974 albums sold in the second quarter this year.
