YG Entertainment's new girl group BabyMonster has made a remarkable global chart debut, rising as a hot global rookie.
BabyMonster, YG's first girl group in seven years since BLACKPINK, released their debut digital single 'BATTER UP' on November 27th, making a dazzling entry into the music world. Demonstrating their all-rounder skills in vocal, rap, dance, and visuals through various contents, BabyMonster has showcased extraordinary talent and confidence with their debut track 'BATTER UP.'
'BATTER UP' is a dynamic track with a catchy hook and YG's signature deep hip-hop vibe. The powerful bass line and tension-building siren sound are striking, and the composition builds up to an exhilarating climax, meshing perfectly with the energy of the six members.
The track features a heavy-hitting beat and powerful rapping by member Asa, along with a synergy of diverse vocals, captivating listeners.
With 'BATTER UP,' BabyMonster achieved a new K-pop record right from their debut, taking a confident first step toward becoming a global sensation. The group had already boasted impressive numbers on their official YouTube channel before their debut, with 3.5 million subscribers and over 500 million views. The 'BATTER UP' music video surpassed 12 million views within half a day of its release, shooting straight to number one on YouTube's trending videos.
The music video's view count soared rapidly, and within 24 hours, 'BATTER UP' amassed over 22.59 million views, setting a new record for the highest views for a K-pop group's debut music video in 24 hours.
Moreover, 'BATTER UP' dominated the iTunes song charts in 21 countries and made it into the top 5 of the worldwide chart. Notably, the song entered the charts in both the United States and the United Kingdom, two of the world's biggest music markets, a rare feat for a rookie group.
In addition, the music video topped the charts on major streaming sites like Japan's Line Music and China's QQ Music. On QQ Music, it reached the top of various charts, including the real-time music index chart, which aggregates fan interactions and streaming.
Having proven their worth as YG's next-generation girl group and 'monster rookies,' BabyMonster is set to embark on their full-fledged activities. Expectations are high for what the group will bring to the scene next.
