As part of the company's effort to improve sales and delivery performance, Tesla is making some huge pricing and lineup decisions. This week alone, Tesla cut the price of some of its most popular models, while those that do not perform well in the market are finally getting axed.
Tesla made a huge gamble after announcing that it is making price adjustments for three of its cars, the Model S, Model, X, and Model 3. On top of that, Tesla is also ditching the Standard Range version of both the Model S and Model X lineups.
This decision means that the price for some of Tesla's base models will get a price increase. The Model S Long Range is now expected to cost $79,990, while the Model X Long Range is expected to cost $84,990. On the upside though, the Performance variants of all Tesla cars will now get the Ludicrous Mode as a standard feature, rather than a $20,000 upgrade option.
As for the Tesla Model 3, there are a number of upgrades and changes too. The Model 3 Standard Range Plus will still be the base model, but it will receive a price cut of $1,000, bringing down its price tag to $38,990. Since Tesla has also ditched the Long Range Rear-Wheel-Drive variant of the Model 3 Standard Range a while back, the Standard Range Plus will stand as the lone rear-wheel-drive Model 3 in the market. This makes the Standard Range as an affordable option for those who are looking to get their hands into a Tesla Model 3.
The biggest adjustment though is for the Model 3 Performance variant, which is expected to get a $5,000 price cut reducing its base price to $54,990. This essentially makes the Model 3 Performance as a great alternative for more expensive gas cars like the Mercedes-AMG C63 and the BMW M3.
Tesla is expected to have its second-quarter financial report on July 24. While that is pretty much far off, many market analysts are expecting the company to report positive sales and revenue performance. Earlier this month, the company confirmed that it had produced 87,048 cars and managed to deliver 95,200 units for the second quarter alone, both are company records.
As the world slowly transitions into electric and environment-friendly cars, Tesla is in a great place to capitalize on this boom. Demands for electric vehicles continue to skyrocket, and from the looks of it, there is no sign of slowing down.
