Ariana Grande has been known for setting countless fashion trends. The Thank You, Next singer is not stingy in sharing her latest looks on social media. There is one item that has been closely identified with her style and her brand since the beginning - her high pony.
Nowadays, Ariana's glam team seems to have tamed the high pony into a more subtle hairstyle, given the pop star's recent posts for her collaboration with fashion giant Givenchy and her preparations for her new music video Boyfriend. However, the new do simply a flatter version of the high pony.
There is a reason behind Ariana Grande's hairstyle, and it is not just about aesthetic. Cosmopolitan has reported that the young diva adopted the style because most of her hair was damaged by constant bleaching.
To hide the damage, Ariana's team decided to adopt the hairstyle which has worked to the pop star's favor since it started a trend among her Arianator fandom, along with the pussycat hairband that has become part of her brand.
If Ari's posts are any indication, her new look for her upcoming Boyfriend MV shows that her team adjusted her look by taking down the high pony and opting to let down her hair on the back. The glam team also had some face-framing shorter pieces cut into the front of her hair. But, they still have that signature shape of Ariana's previous hairdo.
The look is reminiscent of 90s fashion and goes perfectly with Givenchy's latest fashion line. The new-look gives Ariana a more mature vibe as she wears the classical, sophisticated looks from the fashion brand.
Ariana has been teasing the release of her new single Boyfriend on her social media for several weeks now and finally released a clip of her latest collaboration with Social House in a fresh post. Along with a snippet of the MV, the pop diva shared the release date of the music video on August 2.
Arianators are already excited about Ari's new song since Social House was also responsible for the megahit Thank You, Next which is currently nominated at the MTV Video Music Awards (VMA) as the Video of the Year. The massive success of the song also earned Ariana a nod for Artist of the Year, the most coveted award at the VMAs. The VMA winners will be announced on August 26 at the Prudential Life Center in Newark, New Jersey.