BLACKPINK has become one of the most successful K-Pop groups across the globe. Since their debut, they have managed to reach the top spots of various charts and break records in the music industry.
With their apparent fame, it is not surprising why the four members have become a popular choice for many brands, and make them the faces of their product lines. Each of the members now represents several global names from various industries, including fashion and even technology.
The eldest of the group recently reached a new achievement in this aspect of their venture. AllKpop reported that Jisoo is now named as Dior's global ambassador for their fashion and beauty lines.
On Friday, Dior announced that the BLACKPINK member will represent them in both Dior Fashion and Dior Beauty as their "face" globally. Prior to the official statement, Jisoo was only the brand's face in South Korea.
Accordingly, the public will most likely see more of the K-Pop idol on various activities with the brand for the rest of the year. It remains unclear, though, what her new Dior campaigns and projects specifically will be in the next few months.
Jisoo's latest achievement with Dior is just another movement in her career. In February, Kpop Starz reported that the BLACKPINK member has, also, become the new face of the famous fashion brand itMICHAA.
The label released several teaser photos on social media, informing the public about their choice for the brand's latest "muse," especially for their upcoming spring collection. As added, fans and followers can expect that more stunning and captivating photos of the K-Pop idol wearing itMICHAA's pieces will drop in the next few weeks.
The same publication, later on, recalled that Jisoo's co-members were also "tapped" by many luxury fashion brands to endorse their respective products. These names include Prada, Cartier, Chanel, and Burberry among others.
On Friday, the BLACKPINK members, also, debuted their latest campaign with Adidas. Billboard released a report about the matter, detailing what the movement entails.
As stated, the "Kill This Love" singers appear in the brand's "Watch Us Move" campaign, which "celebrates womanhood and their freedom of expression." The launch coincides with Adidas' latest collection, Raise Your Voice, and this explains why the four BLACKPINK members sport "sleek and stylish streetwear looks" in the materials.
This is not the first time that the four K-Pop idols starred in an Adidas campaign. Earlier in January 2020, the South Korean celebrities joined Pharrell Williams, Ninja, and Yara Shahidi for the "Change Is A Team Sport" movement.
