A viral cheating accusation against Bronny James, son of NBA star LeBron James, unraveled in real time after model Alice Rosenblum's own live stream exposed that she had initiated the private messages she claimed proved otherwise. The controversy, which erupted across social media over the weekend, quickly shifted from scandal to embarrassment for the 18-year-old model.
During a Twitch broadcast with fellow streamer Bradley Kraut, Rosenblum made the claim that "LeBron's in my DM, Bronny's in my DM, they're all in my DM." The statement, delivered casually over dinner, immediately ignited speculation about the younger James's relationship with girlfriend Parker Whitfield. Kraut pressed her for proof, and Rosenblum displayed the alleged exchange on her phone. Within seconds, the narrative collapsed.
Kraut pointed out that the screenshots showed Rosenblum had messaged Bronny first. "Who reached out - you reached out to him," he said, catching her off guard. The brief messages revealed that Bronny had only replied twice before leaving the conversation unread-undercutting any claim of pursuit or romantic intent. Rosenblum later explained that she had seen him at his birthday party and sent a message afterward, but by then, the internet had already turned against her.
The backlash was immediate. One user, @EPolosndreads, summarized the collective sentiment: "She initiated the convo, he replies prolly on some 'hey what's up' shit being courteous. Then he seen what type of time she was on and left her on read lol." Another, @BlueTorchBeam, added, "She DM'ed him first and left her on read twice." The public consensus was clear-Rosenblum had exaggerated her story to generate attention.
The viral clip sparked a flood of criticism toward Rosenblum, with users accusing her of clout chasing and fabricating drama around the college athlete. "How you gonna hit him up and say he in ya dms?" one commenter asked. @K3VIN7_ concluded, "This is just a straight lie if you look at the messages he didn't even respond after sending two messages."
Bronny, who has largely stayed silent amid tabloid speculation, showed no signs of engaging with the accusation. Friends close to him told entertainment outlets that he appeared "completely unbothered." His relationship with girlfriend Parker Whitfield, confirmed by PEOPLE last year, remained intact. Whitfield, daughter of actors Salli Richardson-Whitfield and Dondré T. Whitfield, recently posted a photo with Bronny on Boyfriend's Day captioned, "bf day! i love you! @bronny."
As for Rosenblum, the failed stunt brought new scrutiny to her growing online presence. The North Carolina native and former athlete has built a following of over 667,000 on Instagram and has worked as a ring girl for Adin Ross' Brand Risk events. Her social media bios highlight her sports background and current modeling pursuits.
